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Trepo

Trepo

The agentic grocery shopper that knows what you have and need, inside Sidekick's thesis; in Y Combinator's newest batch.

Premium Consumer Brands
Found
Latest Signal
Y Combinator,
Visit Website0
55%Fit
Thesis Fit21/35
Stage and Check13/25
Signal Strength9/20
Team8/15
Geography4/5

Strong across the board.

Funds RaisedUnknown

Likely Acquirers

Strategic Buyers and What They Paid
BuyerVenture ArmWhat They BoughtPriceMultiple
PepsiCoPepsiCo Ventures GroupPoppi (05-19-25)$1.95B, $1.65B net of tax benefitsVerified—
Siete Foods (10-01-24)$1.2BVerified—
Church & DwightNone FoundTouchland (05-12-25)$700M plus up to $180M earn-outVerified5.4x sales, 12.7x EBITDA on the base price
RefrescoNone FoundSunOpta (05-01-26)about $1.2BReported11.6x EBITDA, 1.5x revenue (Capstone)
UnileverUnilever VenturesGrüns (04-09-26)about $1.2B, price undisclosed (Axios Pro, Forbes)Reportedabout 4x sales
Dr. Squatch (06-25)$1.5B, reported by the FTReported—
MPearlRockNone FoundNutpods (2024)terms undisclosedReported—
Wells EnterprisesNone FoundHalo Top (09-19)terms undisclosedReported—

Also buying in Premium Consumer Brands, no deal loaded yet: L'Oréal, Procter & Gamble, Estée Lauder, Shiseido, Puig, e.l.f. Beauty, Coca-Cola, Keurig Dr Pepper, General Mills, Mondelez.

75% of 2025's venture-backed acquisitions came after only a Series A (PitchBook-NVCA, Q3 2025).

Consumer deals in 2025: strategic buyers paid a median 8.6x EBITDA, private equity 10.4x (Capstone Partners).

Team Notes

Everyone sees these

Draft Investment Memo

A first draft of Trepo's memo in Sidekick's "Investment Memo" voice, built from what Scout has found. Every data point links to its source, and anything Scout can't confirm goes to Questions for Founders at the end.